[{"data":1,"prerenderedAt":79},["ShallowReactive",2],{"blog-en-3d-on-the-web":3},{"id":4,"title":5,"body":6,"cover":63,"date":64,"description":65,"draft":66,"extension":67,"locale":68,"meta":69,"navigation":70,"path":71,"seo":72,"stem":73,"tags":74,"__hash__":78},"blog\u002Fblog\u002Fen\u002F3d-on-the-web.md","Why 3D on the Web Makes Brands Stand Out",{"type":7,"value":8,"toc":57},"minimark",[9,13,18,21,44,48,54],[10,11,12],"p",{},"3D in the browser stopped being a toy a long time ago. With Three.js and WebGL you can build\nexperiences that once needed native software — right on the website, with nothing to install.",[14,15,17],"h2",{"id":16},"when-3d-is-worth-it","When 3D is worth it",[10,19,20],{},"Not every project needs 3D. But when a product, a space or an idea is hard to put into words,\nan interactive scene can say more than ten images.",[22,23,24,32,38],"ul",{},[25,26,27,31],"li",{},[28,29,30],"strong",{},"Products"," you want to rotate and see from every angle",[25,33,34,37],{},[28,35,36],{},"Ateliers & spaces"," that should convey a feeling",[25,39,40,43],{},[28,41,42],{},"Brands"," that want to show they think differently",[14,45,47],{"id":46},"what-matters","What matters",[49,50,51],"blockquote",{},[10,52,53],{},"Good 3D doesn't stand out through effects, but through the feeling it leaves behind.",[10,55,56],{},"Performance, accessibility and a clear concept decide whether a 3D scene delights or just loads.\nThat's exactly where my work begins.",{"title":58,"searchDepth":59,"depth":59,"links":60},"",2,[61,62],{"id":16,"depth":59,"text":17},{"id":46,"depth":59,"text":47},null,"2026-05-12","How interactive 3D experiences in the browser capture attention — and when they're actually worth it.",false,"md","en",{},true,"\u002Fblog\u002Fen\u002F3d-on-the-web",{"title":5,"description":65},"blog\u002Fen\u002F3d-on-the-web",[75,76,77],"3D","WebGL","Design","fxZnWwu5P1ePltCOmlWUjNJROmx9PqAhs3Og12jVJ8E",1781691287717]